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Breaking News
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SXSW 2024: Winmo’s Top Industry Takeaways
What a week in Austin. Despite the common skepticism about the festival’s relevance, SXSW showcased its adaptability and innovation, staying...
UK
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32 UK Brands with Campaigns Imminent
There are dozens of ways brands signal that a new campaign is imminent. Some release vague, intriguing content across social media...
Agency New Business
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eBook Download: CMOs Planning in Q2 2024
After a stagnant 2023, U.S. ad spending is expected to accelerate in 2024 (Dentsu is projecting 4.6% YoY increase in...
Agency New Business
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Biggest New CMO Hires: Q1 2024 (So Far)
CMOs tend to hop from one company to another more frequently than their peers in other top executive roles. It’s...
Ad Sales
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The State of Podcast Advertising: Q1 2024
During the summer of 2023, Spotify laid off about 2% of its workforce — honing in on its podcast division...
Agency New Business
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Top Advertisers in Winmo with In-House Media
As with the rise of in-house creative agencies, some companies are starting their own media operations, too. Big names like Chase,...
Agency New Business
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The State of Email Outreach: Q1 2024
Email in Q1 2024 is still going strong. I started working in marketing in 2012 and, in my first week...
Sales
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List Download: 78 Super Bowl LVIII Advertisers
The final NFL game of the season is set, and it’s a rematch from 2020 with the Kansas City Chiefs...
Sponsorship
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Updated Jan 2024: How to Find Ideal Sponsorship Partners
Are you responsible for finding your organization’s sponsorship partners? We work with the nation’s leading sports teams, nonprofit organizations, and...
Breaking News
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What CES 2024 Taught Us About Winning New Business
CES, which wrapped its 57th-year last week in Las Vegas, is known as the nerdy tech show where hundreds of...
Agency New Business
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Top 10 Agencies in Winmo with the Biggest Client Media Spend: January 2024
For agencies, working with clients with high media spend requires significant time, energy, and organization. First, they must master the...
Sales
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24 New Business Statistics to Kick Off 2024
There seems to be a constant battle in the sales world of “old school” methods versus modern agility and adaptability....
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